A Tichnor Brothers postcard aimed at Maine tourists dining at the Howard Johnson's restaurant in Kennebunk. By the end of the 1930s, a "HoJo's" could be found anywhere on the East coast from Maine to Florida. The Kennebunk Howard Johnson's features the familiar New England-inspired details of the franchise restaurant: dormer windows, the cupola with a clock, and multipaned windows.

The caption reads, "Howard Johnson's Restaurant, Kennebunk, Maine, midway on the Maine Turnpike." The Tichnor Brothers printing company published this type of postcard circa 1930-1945.